Propelling and managing brand images for more than 10 years.
Branding and design
Successful marketing communication begins with a well-defined brand.
Most companies initially turn to us to build an appealing and well-defined brand.
The associated benefits ensue: recognition and customer loyalty, communication uniformity, trust and credibility (and, bonus… attracting top talent!)
The ecosystem in which the visuals and the messages that render a brand enticing is our preferred playground.
Our creatives will go all out
Our multidisciplinary team is composed of senior experts:
Want to do it right? Piece of cake.
While there is no recipe, the best story is the most relevant, thought out and memorable one.
Following an in-depth understanding of the brand’s audience and the ability to showcase its distinguishing elements, our team creates distinctive images and inspiring stories to convey a brand’s uniqueness.
Depending on the nature of the brand and its objectives, various channels are selected to make the brand come to life. Whether opting for television ads, corporate videos, a social media strategy, an immersive website, printed material, unique packaging or any other form of media, Beauvoir’s in-house, 360° capabilities are sure to create a holistic marketing strategy.
Platforms that fit your needs
Each brand has its own needs
Which is why we work branding from three angles:
Strategic brand platform
Thinking the brand
- Unique selling proposition (USP)
- Target identification
- Communication axes
- Communication pillars
- Definition of positioning
Shaping the brand
- Design of corporate and brand identity
- Sub-brand identity
- Graphic references
- Brand guidelines
- Positioning statement
Bringing the brand to life using concrete references and a toolbox bursting with useful examples for all future projects.
- Core visual/creative concept
- Key messages (headlines)
- Photo direction
- Video design, animated signature
- Digital direction
- Advertisement references
- Additional references in line with the client’s needs.
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